Email subscription form gadget

Using the Subscription form gadget, you can set up one or more email subscription forms to allow visitors to your site to sign up to receive newsletters, updates, or other manual email blasts.

Signing up for email subscriptions is separate and distinct from the process of subscribing or unsubscribing to automatic emails.

For instructions on inserting, moving, and deleting gadgets, see Gadgets.

You cannot add a subscription form gadget – or any other singular gadget – to a page template or system page, or to a page containing another singular gadget.

To identify the type of mailing the visitor is signing up for, you enter a descriptive name – e.g. Newsletter – as the Subscription source within the settings for the subscription form gadget.

Subscribers do not automatically receive the content they signed up for – it is up to you to send mass emails to your subscribers.

To compile the list of subscribers for your email blast, go to the advanced contacts search page, choose Subscription source as the search criteria, then select the appropriate subscription source value and perform the search.

Configuring an email subscription form

You can create as many different subscription forms as you wish. You can limit access to a subscription form by placing it on a restricted page.

To add a subscription form to a page on your site, follow these steps:

  1. Navigate to Website > Site pages.
  2. Create or begin editing the site page where you want the form to appear.
  3. Click the Gadgets icon to display the list of available gadgets.
  4. Drag the Subscription form gadget from the list, and drop it where you want it to appear on the page. You can insert it into a section within a layout, or above or below a layout.
    If the subscription form gadget is grayed out within the Gadgets list, that means you're editing a page that already has a singular gadget on it.
  5. After you have dropped the gadget in the desired location, hover your pointer over it and click the Settings icon.
  6. From the gadget settings panel on the left, choose the desired settings for the subscription form, including the subscription source. For more information, see Subscription form gadget settings (below).
  7. Click Save to save the changes to the page.

For instructions on restricting access to the page, see Page access and visibility.

Subscription form gadget settings

Once you add a subscription form gadget to a page to your site, you can modify its settings, including the subscription source.

The following settings are available for subscription form gadgets:

Subscription source
The name used to identify this subscription source. This name is used to distinguish different subscriptions when searching for subscribers using Subscription source as the search criteria. For example, depending on what people are signing up for, you might want to use Newsletter or Site update alerts are the subscription source.

Fields to include
Select the fields to be included on the subscription form. You can choose some or all of your contact fields – except those set to admin-only access – but you cannot deselect the Email field. If included on the form, the First name and Last name fields must be completed before clicking the Subscribe button.

If any of the fields you choose are defined as required on the Contact fields screen, they will be required fields on the subscription form.

Send confirmation email to
Choose whether to send a confirmation email to the subscriber and/or the administrator. To customize the standard subscription confirmation email, go to Settings and click Subscription form email under Contact settings. Within the body of the email, you can add or replace text, links, pictures, and macros using the content editor.

The amount of space – in pixels – that appears outside the gadget. You can set top, bottom, left, and right margins separately.

(Casefile and Kaleidoscope themes only) The amount of space – in pixels – that appears between the content of the gadget and the outer limits of the gadget. You can set top, bottom, left, and right padding separately. If you have set a fixed height for the gadget, the bottom padding will be ignored.

Within the Advanced section, you can enter CSS code or classes to further control the appearance and behavior of the gadget. For more information, see Gadget settings.

Changing colors and fonts

You can change the colors, text styles, and backgrounds used in your website from the Colors and styles screen. For more advanced fine-tuning, you can use CSS customization and theme overrides.

For subscription form gadgets, you can modify the following elements from the Colors and styles screen:

"Subscription form"

  • General formatting > Form > Form instructions
    (Bookshelf, Building Blocks, Clean Lines, Dark Impact, Fiesta, Firma, Homestead, Kaleidoscope, Showcase, Skyline, Terra, Tinted Tiles, Treehouse, Whiteboard, and White Spaces themes)
  • General formatting or Typography > H3

"Mandatory fields"

  • General formatting > Form > Form instructions
    (Bookshelf, Building Blocks, Clean Lines, Dark Impact, Fiesta, Firma, Homestead, Kaleidoscope, Showcase, Skyline, Terra, Tinted Tiles, Treehouse, Whiteboard, and White Spaces themes)
  • General formatting or Typography > Text/Normal


  • General formatting or Typography > Text/Normal
  • General formatting > Form > Labels

Back button

  • General formatting or Typography > Text/Normal, Link

Subscribe button

  • Functional buttons > Normal/Hover
    (Clean Lines, Dark Impact, Fiesta, White Space themes)

Any changes you make will be applied to other gadgets that use the same settings.

Using a subscription form

For logged in contacts, the contact fields on the subscription form are filled in automatically using information from their contact record.

If the subscriber is not already a contact in your database, they will be added after submitting the completed form. A confirmation email will be automatically sent in either case. 

To customize the confirmation email, click the Settings menu from the main admin view screen then click the Subscription form email option under Emailing.

Searching for and emailing subscribers

When a visitor signs up for a subscription, the subscription is identified using the Subscription source specified for the form within the subscription form gadget settings.

To search for all contacts who have subscribed to receive emails via a particular subscription form, perform an advanced contact search, using Subscription source as the search criteria and selecting the appropriate subscription source value(s).

Once you have displayed a list of subscribers, you can email them the content they signed up for by clicking the Email contacts button.

Changing email subscriptions

To view which email subscriptions a contact is currently signed up for, look under Subscription sources on the Email settings and log tab of the contact record.

To change the subscription sources for a contact, click the Edit button. On the screen that appears, check the sources you want to subscribe the contact to.

Members and other contacts cannot unsubscribe to a subscription source from their member profiles. 


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